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Immersive Web Experiences

Real-time graphics in the browser, for launches, exhibitions and campaigns that need more than a page of photographs.

A real-time scene can do what photography cannot: the visitor turns the product, the light shifts as they scroll, one chapter opens as the last one closes, and it all runs in the browser without plugins or downloads.

The work combines real-time graphics with the same care for typography, pacing and responsiveness as any other page we build.

What we deliver

  • Real-time WebGL scenes
  • Interactive product showcases
  • Scroll-driven 3D narratives
  • Custom shaders and visual effects
  • Immersive campaign pages
  • Mobile and reduced-motion versions

Technology & implementation

Scenes are built with Three.js on WebGL, supported by current major browsers where the device and settings allow it, with custom shaders where the look needs them. Each scene is budgeted like a game level: polygon counts, texture memory and draw calls are set for the weakest device you want to support, and quality scales up from there. There is always a lighter path for phones and a static one for reduced motion.

Example use

An illustrative scenario, not a description of a completed project.

A brand launching a collection wants the website itself to be the campaign. We build a browser experience in which the product is explored in a lit, interactive scene, with motion that follows the scroll and a path that leads to the store.

Products people can turn, open and configure in the browser.