Custom Software & Platforms

Software that fits your process, not a vendor’s idea of it.

Spreadsheets, shared inboxes and disconnected tools work until they don’t: a quote gets lost, two people call the same customer, nobody knows which version of a document is current.

We design and develop custom business software: CRMs, operations platforms, client portals, dashboards and the integrations between them. These are applications with user accounts, permissions, a database and business rules, which makes them a different kind of project from a marketing website. They hold data the business depends on, so they are built with automated tests, access control and a plan for who runs them after launch.

Custom CRM Systems

A CRM that mirrors how your business handles enquiries, quotes and follow-ups.

Off-the-shelf CRMs make assumptions about your process. A custom CRM is built around the records, stages and follow-ups your team really uses, and nothing it doesn’t.

We start by mapping how an enquiry becomes a customer today: where information arrives, who touches it, what gets lost. The system is built around those records and stages, with automations that remove repeated typing, and connected to the tools you keep, such as email, calendars, invoicing or your website forms.

What we deliver

Customer, company and contact records
Lead and opportunity pipeline
Quotes and proposals with PDF output
Tasks, reminders and activity history
Roles, permissions and an audit log
Website form and email integration
Reporting views
Data import from spreadsheets or a previous CRM

Who it’s for

Specialist service businesses, workshops, studios and sales teams of a few to a few dozen people who have outgrown spreadsheets, or a generic CRM that fights their process.

Worth knowing

A custom CRM makes sense when the process is specific and the team commits to one system. Where an existing platform fits with light customisation, we will say so. Either way, a system that holds customer data needs hosting, updates and backups after launch.